Guillaume Moubeche: Bootstrapping Lemlist from $0 to $10M ARR: A Personalized Sales Automation SaaS
Guillaume is an entrepreneur, co-founder and CEO at Lemlist, one of the coolest sales automation platforms on the market right now. Guillaume and his team bootstrapped in the past the “Lempire”, Lemlist + Lempod and exited Lempod to focus on Lemlist.
During this interview we cover:
00:00 Oribi.io Smarter Data-Driven & Analytics Decisions
01:02 - Intro
01:57 - Most Effective Way to Reach Customers
10:20 - Personalized Sales Automation & Building Relationships
13:26 - Growth Channels that lead $10M + ARR
18:05 - Creating Content & Building a Community
21:32 - Recommendations to SaaS Founders about Growth Channels
27:36 - Buying Email List or Places to Get Sources?
29:12 - Contentfy.co Your On-Demand Podcast Editing Team
30:36 - How Often To Send Marketing Mail? Any Best Time?
33:53 - Increasing the Reply Rate
35:23 - Top Tips & Tricks for Open Rates
38:16 - Guillaume Background, Exiting & Reffusing a $30M Funding Round
43:36 - Long Term Vision for Lemlist
44:54 - Advice Guillaume Would Give to His 25 Years Old-Self
45:59 - Matt’s Greatest Challenges as Being CEO at Lemlist
46:22 - Instrumental Resources For Guillaume Success
48:32 - What Does Success Mean To Guillaume Today
49:15 - Get in Touch With Guillaume
Mentions:
Lemlist https://www.lemlist.com
Lusha http://lusha.com
Dropcontact https://www.dropcontact.com
Pixelme Blog https://www.pixelme.me/blog
People
Rand Fishkin / randfishkin
Books:
Lost & Founder https://sparktoro.com/book
Get In Touch With Guillaume:
/ -g-
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