SAtN22: The State Of Design In Music (Hannah Donovan, This Is My Jam)
You are watching a Stand Above the Noise interview recorded at Berlin Music Week 2014. SAtN is a free video series by the creators of the Dotted Music marketing agency and WeSpin.co, a growth training and community for musicians. For the latest music industry and marketing interviews, subscribe to the Music Growth Talks podcast at http://musicgrowthtalks.com/
|| ABOUT
Hannah Donovan is co-founder and design director of This Is My Jam – https://www.thisismyjam.com/ – a music service for sharing song you are into the most right now. Before starting Jam, Hannah led design at Last.fm and has been working at the intersection of music, design and technology for the last decade.
In this Stand Above The Noise interview, Hannah shared her thoughts on the state of design in the music industry and importance of visual representation of an artist. She also talked on the latest This Is My Jam updates and how musicians use it as a social network to engage their fans.
|| CONTENTS
00:00:21 - Hannah Donovan introduction
00:00:46 - What's the state of design in the music industry?
00:02:34 - How important is the visual component of an indie artist's brand?
00:07:01 - What's This Is My Jam?
00:08:37 - What are the latest updates on the platform?
00:10:29 - How musicians use This Is My Jam to engage with their fans
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|| CREDITS
Directed, filmed, edited: Katia Apanova
Interview, author of the series: Andrew Apanov
Music: "Rebound" by Brian For President