Powering Customer Journeys with FICO Platform – FICO World Panel with PNC, Lloyds, TSYS
How are financial institutions using new technology capabilities to hyper-personalize offers and messages to their customers at scale? At FICO World 2024, FICO CSMO Nikhil Behl discussed this topic with representative from leading banks and technology firms, who revealed how they are using FICO Platform to power their customer connections, building an architecture based on composability that can transform customer experiences across product lines and decision areas.
The panelists were:
• Aninda Bhattacharyya, SVP, Head of Decisions Management and Marketing, PNC
• Troy Mann, SVP, TSYS
• Ian Rockliffe, Head of Consumer Credit Risk Transformation, Lloyds Banking Group
0:00 Aninda Bhattacharyya of PNC on using FICO Platform for responsible growth
1:52 Aninda Bhattacharyya on saving millions in line management
2:51 Aninda Bhattacharyya on building a center of excellence
4:40 Troy Mann of TSYS on using data to improve customer journeys
5:42 Troy Mann on FICO Platform and customer context
6:44 Ian Rockliffe on Lloyds’ cloud and technology journey
8:21 Ian Rockliffe on FICO Platform for loan origination
9:45 Ian Rockliffe on FICO Platform as an advanced event decisioning system
#decisonmanagement
#appliedintelligence
#hyper-personalization
#composability
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ABOUT FICO
FICO (NYSE: FICO) powers decisions that help people and businesses around the world prosper. Founded in 1956, the company is a pioneer in the use of predictive analytics and data science to improve operational decisions. FICO holds more than 200 US and foreign patents on technologies that increase profitability, customer satisfaction and growth for businesses in financial services, insurance, telecommunications, health care, retail and many other industries. Using FICO solutions, businesses in more than 100 countries do everything from protecting 4 billion payment cards from fraud, to improving financial inclusion, to increasing supply chain resiliency. The FICO® Score, used by 90% of top US lenders, is the standard measure of consumer credit risk in the US and has been made available in over 40 other countries, improving risk management, credit access and transparency. Learn more at www.fico.com