Why communicate science?

Опубликовано: 01 Август 2026
на канале: NaWik
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As scientists, we are all busy running experiments, analyzing data, reading, writing, editing, teaching and often administrative work. So, why should we care about yet another task: communicating our research to audiences beyond our peers? Here are some of the top reasons given by a few of the world’s leading young scientists. Are you aware of any reasons we might have forgotten?

Data showing a correlation between twitter mentions and citations:
https://peerj.com/articles/4564/
https://www.ncbi.nlm.nih.gov/pmc/arti...
https://pubmed.ncbi.nlm.nih.gov/32504...

If you would like to learn more about science communication, consider booking a seminar with us: https://www.nawik.de/seminare/seminar...

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Credits:
Produced by: Nationales Institut für Wissenschaftskommunikation
Presented by: Shruti Mandhani
Writers: Tobias Maier, Beatrice Lugger, Shruti Mandhani
Director: Ingo Knopf
Director of Photography: Steffen Bohn
Animation: Lena Haselmann, Antje Stockmann
Sounddesign: Patric Louis