An Interview with Christian Westgren from Xylem
How does a solid partnership lead to growth and profitability? Mike Bernard, Chief Marketing Officer at Vendavo, and Christian Westergren, Director of Product Management at Xylem, discuss the biggest challenges facing companies today, including marketing initiatives, new product launches, improving lead time for spare parts, and the ongoing quest for greater efficiency. Here's how a more sophisticated value-based pricing approach is leading to exponential success for Xylem.
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Vendavo is the global market leader in B2B price management and solution and commercial excellence solutions, helping manufacturers and distributors optimize pricing and selling to achieve predictable, profitable commercial outcomes.
Learn more about Vendavo: https://www.vendavo.com
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