Thanks to Max Verstappen, Red Bull has once again drawn the attention of the global Motorsport fans to themselves. But did you know, in the very beginning days, Red Bull, the leading energy drink brand in the world, tried trash cans to draw the attention of their customers? You must be thinking something like printing the Red bulls on the trash can or putting a cutout of the brand nearby. But their idea was pretty amazing! wanna know how?
Narrated by: Tasnimah Haque
Produced by: Syed Albhi Fahad & Mirza Angon
Scripted by: Quazi Anuva Raidah & Rownok Shihab
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Timestamps:
0:00 Introduction
0:39 The Unconscious Branding
2:03 But Why Trash Can?
3:54 Aftermaths for Redbull
4:31 Conclusion and Announcement