I have logged the 10,000 hours of learning and testing and practicing... so some might call me an "expert" when it comes to content creation.
But after 10+ years of doing this, I can tell you with certainty, that everything I do and creat is truly an educated guess.
Content creation evolves SO quickly that what worked for me yesterday, might not work for me tomorrow.
There isn't a one-size-fits-all approach when it comes to creating content online to market your business.
I can give you the best tips, tricks, and strategies - but no matter what, you will need to constantly evolve, adapt, and change your approach with content creation.
All you can do is keep posting. Keep playing the game.