EPMG, the nation's leading multicultural media partner, launches Market Tour, a series of market-specific videos and supporting data showcasing the uniqueness of the top multicultural markets in the United States. The series will give marketers useful perspectives and data regarding the multicultural diversity of various cities and the rationale for utilizing multicultural media as part of their advertising solutions. Market Tour features interviews with prominent community leaders, publishers of multicultural media, and C-level executives. The multi-part video series is publicly accessible online at www.epmg360.com/markettour.
Charlotte is the largest city in North Carolina, and the nation's second largest financial center home to more than 350 Fortune's Top 500 companies. Charlotte is also the home to more than 200,000 Hispanics with over $13 billion in buying power. Charlotte is ranked as the 35th largest Hispanic market in the U.S. EPMG can help plan and implement your marketing and advertising campaigns focusing on Charlotte's multicultural consumers.