Broadcast TV and Transmedia : Expanding Stories over Multiple Platforms
Transmedia Broadcast: Engagement across Platforms
Liz Evans
http://www.conducttr.com/training/con...
Assistant professor of film and television studies at the University of Nottingham, Elizabeth Evans, discusses her research on the relationship between technology and the experience of narrative.
Liz talks about the concept of ‘engagement’ with transmedia narratives and explores how expanding stories over multiple platforms challenges the way film and television studies have constructed the experience of being an audience. She uses examples from experimental and mainstream transmedia narratives (like The X Factor App) to think through how engagement operates as a pan-medium experience.