If you have a good review, why reply?🤔🤔🤔
Here are my top 4 reasons to replying to good reviews and how it impacts your business.
1. Its polite. If someone where to give you a compliment in person about your business or even about yourself would you ignore them or respond? Of course you would respond. Online should not make a difference. It is actually one of the things people hate about social media. People act differently online than in person. Don't be that person or business. So online rules apply just like your life rules do.
2. Everyone is looking. According to Bright local, 90% of consumers read online reviews for local businesses. While consumers are reading and doing research they read reviews. One thing consumers look for is does the business owner reply to the reviews. Referring back to number 1, its polite, image how terrible it could be to have your online presence for your business show that you are rude?
3. Activity. Having activity with your customer base is wildly important. The engagement with your customers does so many things. Engagement creates buzz about our business, product or service. Plus, data on how well your products or services work for your customers. Lastly it will leave social proof that your business, products or services are effective and builds credibility.
4 Improves your rankings. Just like how consumers rank businesses based upon online reviews, so do search engines. Google, Bing, Yahoo and any other search engines, all use online reviews and reply's as a metric to rank businesses.
Bonus: refer to • Do You Need To Reply To Reviews Online? for how to reply to reviews
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