How to Spy on Competitors Google Ads – 2 FREE Tools in 2024
Wondering how to see competitor Google Ads to know exactly what your competitors are doing to take away your potential customers? In this video, I’ll reveal step-by-step how to spy on competitors Google Ads with 2 tools - Google Ads Transparency Center and iSpionage - and walk through my own Google Ads competitor analysis system I use to optimise my campaigns. Regularly doing Google Ads competitor research will give you an advantage when running ads, providing unique insights and ideas you otherwise may not have thought of.
You can check out the 2 tools here:
Google Ads Transparency Center (Free): https://adstransparency.google.com/
iSpionage (Free and Paid): https://www.ispionage.com/
Skip to Section:
00:00:00 Introduction
00:00:18 How to Use Google Ads Transparency Center
00:01:32 How to Use iSpionage
Related Resources:
How to Find WINNING Google Ads Combinations: • How to Find WINNING Google Ads Combin...
In-Depth Guide on How to See Competitors' Google Ads: https://www.josiahroche.co/blog/how-t...
My $73M Checklist for Optimising Google Ads: • How to Optimise Google Ads - My Simpl...
Frequently Asked Questions:
What tools do I need to analyse competitors' Google Ads?
My 2 favorite tools for spying on competitors’ ads are Google Ads transparency center and iSpionsage. Both have a free version, with iSpionage having a paid plan that gives you more features like spying on competitors’ landing pages.
Can I see the actual results of my competitors' campaigns?
While exact details are private, you’re able to see your competitors’ copy, keywords, and even their landing pages with the paid version of Ispionage.
Are these techniques applicable to small budgets?
This strategy gives marketers with small budgets a great way to gain insight and have a competitive advantage when it comes to running Google Ads.