1. Recurrent revenue – long-term and short-term contracts
2. Per user or workload billing
3. Customer relationships
4. Guaranteed revenue
5. Preventative maintenance
6. Standardized technology stack
7. Opportunity to protect all workloads for customers and provide complete protection 8. No significant upfront investment to start the MSP business - all technology costs are recurrent
9. You can use the same IT operations people you have now