Ecommerce Email Strategy — All You Need to Know

Опубликовано: 27 Февраль 2026
на канале: Kasey Luck
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All you need to know about ecommerce email strategy is in this tutorial. Email is still the top contributor to e-commerce revenue; our agency clients get 30-50% of their Shopify revenue from email. I break down the basics of email strategy for e-commerce, including pop-ups, email automation (aka email flows), email newsletters, and other email marketing tips.

Whether you're a beginner or a professional at email marketing for ecom these concepts will apply for you. If you found this Shopify email marketing tutorial useful, consider subscribing for more content about e-commerce and email marketing.

💬 Please drop a comment and let me know what other videos you'd like to see on this channel about ecommerce marketing!

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00:00 Importance of email marketing in 2021 and beyond
01:12 Email marketing components
02:04 Email popups
03:37 Email automations. Most important flows
05:12 Email campaigns
05:49 User generated content
06:42 Ecommerce email strategy summary

🚀 Use our blueprints for your e-commerce email flows:
• Flow Master: http://flowmaster.vip

🎬 More videos on how to start with email marketing:
• How to plan an email marketing campaign →    • How to Plan a Mother's Day email marketing...  
• eCommerce trends 2023 - what's working now →    • Ecommerce trends 2024 - what's working now  
• Klaviyo Campaign tutorial →    • Klaviyo Newsletter Campaign Setup 2024 | K...  

☎️ Stay connected:
• Luck & Co Agency: https://luckandco.agency
• Kasey's LinkedIn:   / shares  

#emailmarketing #kaseyluck