Ecommerce Email & SMS Inspiration | Magic Spoon, OLIPOP & Other DTC Brands
Need email inspiration? How about SMS marketing? Tune in to learn my process for finding email ideas and SMS ideas. I show examples from DTC brands like Magic Spoon, Olipop, Clevr Blends and others, and show how you can adapt those ideas for your e-commerce brand. This is a recording of a live session, but if you have any questions, drop them in the comments - I’ll respond to each one.
Three themes we cover:
1. Product Teasers & Sale Teasers
2. “Sold Out Forever”
3. Branded Plain Text
Links from the session:
Magic Spoon on MailCharts → https://app.mailcharts.com/companies/...
OLIPOP on MailCharts → https://app.mailcharts.com/companies/...
DTC group → https://app.mailcharts.com/groups/54596
SMS Email Promotion → https://app.mailcharts.com/lists/8115
Hosted by MailCharts and Luck & Co.
• MailCharts: https://www.mailcharts.com
• Luck & Co: https://luckandco.agency
00:00 Introductions
02:05 Agenda
04:44 Kasey's process for finding email ideas
07:43 Teaser campaigns (Product/Sale Teaser)
19:17 Sold Out Forever campaigns (Back In Stock in reverse)
26:39 Branded Plain Text campaigns
32:17 Wrap-Up