The Evolution of the Mobile Ad
It’s been a banner few years for the evolution of mobile advertising. From the static 320x50 banner ads we first saw in the early days of mobile, to the introduction of rich media, video, social, cross-screen and native, we’ve seen our industry grow leaps and bounds. Interactive Designer Matt Davidow gives you a look at some of the ways Millennial Media helped bring our clients’ campaign objectives to life in new and engaging ways.