What are CPM, CPC, CPA & CTR?
In this episode of Adteach, we talk about the acronyms CPM, CTR, CPA, and CPC, which are different ways for publishers to measure ad revenue performance!
Learn all about the programmatic acronyms here! - bit.ly/3I0ZxJ4
Video chapters:
00:00 - Intro
00:15 - CPM
00:36 - CPC
00:48 - CPA
01:05 - CTR
01:22 - Recap
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