Prepare Start-ups for Funding Opportunities with Christiana Russell
In this episode of Conversations with Consultants, Christiana Russell of WeThaPlug joins us today to explain a few ways that Tech Start-ups can prepare for funding and scaling opportunities (hello bootstrapping!). It’s time to get those grant dollars and level-up your business!
00:00 - Tiffany’s intro!
00:34 - Christiana’s intro!
01:24 - Christiana’s background
04:55 - The greater machine cannot operate without us, which gives us the power to do what we are doing.
05:45 - Working in the Tech space.
06:45 - Structure your business in the early stages (and don’t forget to structure AROUND HR if you want to scale!)
07:18 - The WeThaPlug membership
07:59 - WeThaPlug Programming includes in-person events in the ecosystem of the Start-Up space; training webinars, early-stage incubator (if you’ve already started raising funding, you aren’t a good fit for this); an accelerator for more experienced businesses; bringing in experts from all over the world to educate start-up founders
14:30 - How to manage the money when starting and running a business
14:56 - “One of the most important things we can do for ourselves and our business is knowing our money!” - Tiffany
15:10 - Don’t get caught up in the seduction or the rhetoric of Social media. - Christiana
15:56 - It’s important to understand your WHY. It’s not something you should start because you don’t want to work for someone else. You’ll always be working for someone else with some form of overhead management.
17:20 - Let’s talk about grant-writing -- bringing entities together for a better outcome for all.
20:00 - A current influx of grant writers needed globally.
22:15 - Steps to selecting a good grant and a great grant-writer for your business.
23:10 - Can a for-profit organization receive grant funds? How?
26:05 - Identify your niche first, and establish a relationship with a collaborator.
27:12 - There are so many opportunities for funding out there.
28:02 - Get in touch with Christiana.
LinkedIn: / christianarussell
Website: https://www.wethaplug.com/
Questions? Let us know in the comments below and, as always, don't forget to Like and Subscribe!
Connect with HR TailorMade: https://www.hrtailormade.com/connect
LinkedIn: / tiffany-e-slater
Instagram: / hrtailormade