Maximize Opportunities and Minimize Challenges with Janice Person
Janice Person, founder and CEO of Grounded Communications, joins us today to share her lifetime of knowledge on communications and why your small business needs a communications consultant now. Learn how to put the fire out before it even starts!
00:00 - Tiffany’s intro!
00:59 - Janice’s intro!
01:53 - Janice’s background
03:20 - Marketing vs. Communications
06:00 - Communications director, specialist, or consultant— what does it all mean?
08:59 - What is crisis management and what is considered a crisis in small business?
11:33 - “If you haven’t been doing those things to build your story and tell your story, then the only story anyone will hear is the negativity from others.” - Janice
13:01 - You always need to have a communications person in your back pocket.” - Tiffany
13:21 - “When you don’t have a plan, you rarely do your best work.” - Janice
15:00 - Get in front of it!
15:54 - The bigger picture and how to connect the pieces with the help of a communications consultant.
17:13 - The importance of having friends in business: to feel supported, to hold you accountable, and to continue learning from each other.
19:39 - A little bit about WEBO (Workshops and Business Operations).
Connect with Janice: www.janiceperson.com
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