Consider Google Trends Data Before Investing in Keywords
In the video above, AI and international SEO expert Chris Raulf talks about a simple strategy for finding keyword phrases that are actually worth investing in: analyzing Google Trends data.
Daniel Waisberg, Search Advocate at Google, recently posted a video about Google Trends. It was a great reminder to use this tool if you’re not already familiar with it. You can watch it here: • Intro to Google Trends data
Here’s a quick rundown of what Google Trends offers:
Explore Trends: See what’s trending in search on a country-by-country basis.
Daily Insights: Check daily search trends in real time, such as current Olympic searches.
Category Filtering: Narrow down searches by categories like business or health.
Granular Data: Analyze data from web searches, image searches, YouTube searches, and even shopping searches.
Ad Insights: Discover hot markets for search terms, which can guide your Google Ads strategy. Related Topics and Queries: Get ideas and data to optimize specific pages on your site.
Ready to get started? Click here: https://trends.google.com/trends/