Cathlina Roberts, IT Automation Manager at GM Financial, shares how her team built and scaled their RPA program with Automation Anywhere, beginning in 2020 and transitioning from an outsourced proprietary tool to an internally managed Automation Anywhere A360 platform.
As a financial services organization, GM Financial uses Automation Anywhere across multiple business and IT functions. Use cases include customer payment extensions, collections email tracking, password resets, and access provisioning. These automations integrate with platforms such as Salesforce, SharePoint, FIS, and other enterprise systems.
In this review, Cathlina explains how moving from v11 to A360 improved development efficiency, enabled reusable components, and simplified control room management for L1 and L2 production support teams. She highlights the ease of learning through Automation Anywhere University, the accessibility of citizen development programs, and the manageable learning curve for non-technical users.
Key outcomes discussed include:
• Automation of high-volume, manual processes
• Reduced overtime and SLA risk
• Cost savings and improved resource allocation
• Risk avoidance through consistent automation
• 24/7 operation beyond business hours
• Strong internal ROI across IT and business teams
Cathlina also shares insights into vendor selection, including evaluation alongside UiPath and Blue Prism, and why Automation Anywhere was ultimately chosen. She discusses deployment lessons learned, governance improvements, and the importance of having a strong internal framework when scaling automation programs.
Additionally, she highlights engagement with Automation Anywhere programs like Pathfinders, collaboration with account and support teams, and the value of events such as Imagine for roadmap visibility, networking, and enablement.
Overall rating: 10 out of 10, citing responsiveness, support quality, and platform stability.
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