Join Dave, Jenny, Liz and Trygve from BizzyWeb as we cover the basics and finer points of Search Engine Optimization (SEO) and Google Analytics 4 (GA4). Topics: The importance of SEO, how it works, and how to effectively use it, common SEO challenges, and how to integrate the latest Google Analytics software.
We also discuss how to set up GA4 and connect it with Google Tag Manager to track custom events. The webinar also includes a Q&A session where they answer questions about SEO and GA4, such as how to do SEO for Google My Business/Google Business Profiles, how to set up GA4, and how GA4 affects Google Ads. They also provide a link to an SEO checklist on their website for further assistance.