Automation - Do More With Less: A BizzyWebinar
Dave and Trygve go into the finer points of how to use Automation tools like HubSpot to deliver more value and save time in marketing. Learn the significance of the buyer's journey and how to put the buyer at the center of their own universe. We also cover how to use HubSpot for segmenting customers, creating workflows, and generating personalized content. We touch on the potential of AI in marketing, demonstrating tools like Chat GPT for content creation and CrAIyon for generating imagery. We also cover common pitfalls of AI, such as copyright issues and the need for human oversight.