Good Design Awards/Interview with Nicolas Deluy and Emmanuel Rivs
Nicolas Deluy (Head of Design Concepts) + Emmanuel Rius
Meet Nicolas Deluy, Head of Design and Design Services at BRP Design & Innovation Europe
and Emmanuel Rius, Expert of Design and Design Services at BRP Design & Innovation
Europe, based in Valcourt, Québec, Canada.
Their projects Sea-Doo FishPro Trophy, Ski-doo MXZ X-RS, Can-Am Ryker Rally, LinQ
Cargo Tile have recently been awarded a 2022 Good Design Award by The Chicago
Athenaeum: Museum of Architecture and Design and The European Centre for Architecture
Art Design and Urban Studies.
For Nicolas “a good design starts within the company based on the customer’s needs. We
observe and analyze the potential for the future and mostly we feel what the end-user
needs in order to create a good design. We emphasize on ergonomics and human-metric
analysis in order to create.”
For Emmanuel “good design is emotion, is the first glance for a customer, but also
functionality and ergonomics. We don’t just create a machine; we deal with people’s
emotions and needs.”