Read our in-depth guide to page speed optimisation here: https://bit.ly/2YX5bcn
It’s never been more important to optimise your website for speed.
Faster website speeds mean a better user experience, higher rankings, and improved conversion rates.
If page speed optimisation isn’t already part of your SEO strategy, it needs to be!
But how do you speed up your website? If you’re asking yourself that question, you’re in the right place.
This video will look at three tips for page speed optimisation.
We’ve also written a full-length guide on this topic. Check it out using the link in the description if you want to learn more.
Tip #1: Optimise for Google’s Core Web Vitals.
There are three different Core Web Vitals.
Largest Contentful Paint measures how long it takes for your page to render.
First Input Delay measures how long it takes for your page to become interactive.
And Cumulative Layout Shift measures the visual stability of your page as it loads.
Make sure you optimise for all three Core Web Vitals.
They all play a key role in page loading speed – and are an important ranking factor for Google.
Tip #2: Optimise the critical rendering path.
Often, page speed problems are related to JavaScript.
Optimising a critical rendering path is one way you can solve JavaScript-related issues.
Work out which bits of JavaScript and CSS are required “above the fold” and then inline them, whilst deferring the rest of the code.
This way, the page loads as fast as it can, with minimal glitches.
And finally, tip #3: Optimise your image formats.
If you need to optimise your images, you may want to use the new WebP image format, instead of JPGs and PNGs.
WebP is a new image format offering significant bandwidth and disk-space savings.
Do you have any questions about page speed optimisation? Let us know in the comments below!
Webcertain specialises in international SEO, so if you need help optimising your website, contact us at [email protected]