How to Setup Google My Business & Why It's Important | SEO Marketing Newsletter 3
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New Developments in Google My Business.
If you have left a review on Google or you researched the next restaurant you want to visit; you have probably seen business appear in Google.
Putting your business into Google is easy and free. It is necessary for all companies to be found in Google. When you register your business, you used to require an address for people to see you.
If you are a plumber with a home office as your business, it might be awkward when a customer appears at your door unexpected. This is no longer the case with the recent update from Google in 2019.
Instead of just the first radius that Google allows for businesses to show where they are servicing; the new wizard asks if you have customers coming to your business or not. If you do not have a physical location, this is where Google is going to prompt you with more questions.
Now is the time to take advantage of this change. It allows you to take control of your business on Google to update: Contact information, business information, business hours—great if you are going to be closed for upcoming holidays.
This tool is supposed to merely the connection between you and your customers visiting Google every day. Now, you can have all of this right from your pocket with an easy to use App.
Upload images, set up promotions, and communicate to your customers right there. The focal point is going to be building a reputation management program for your business. Do not solicit your customers to leave a review and do not offer services in exchange for a review.
Make sure to remind customers to leave a review, and this is your competitive edge. As your business starts to age and earns reviews over time, this will build authority for your business locally. Also, when you have unhappy customers it is a public forum to try to improve the experience with poor customer experience.
Always be kind, professional, and have empathy for businesses depending on their reviews’ position.
Watch the video and let us know if you have any questions in the comments.
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