3C's Director of Product Management and Partner Channels, Ramy Riad, discusses the security of RCS messaging and why it's an upgrade over SMS. Full transcript below.
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"RCS encryption is a very important topic for 3Cinteractive. A lot of our enterprise customers ask us about the security of the channel and the privacy of the data that is passed to the user and from the user, back to the enterprise. RCS messaging is very secure from a standards perspective. RCS messaging has been implemented using the latest security technologies we are able to support in the messaging channel. And we believe it is an enhancement over SMS security where it allows sender verification, brand verification, and it allows for security of messages for peer-to-peer communication as well. It is governed and managed by the operators, therefore it falls under high scrutiny and regulation to ensure the end user communication of RCS messaging is safe."