The Role of Empathy in eCommerce
Reflect Digital's Behavioural Strategist, Dr Kiran Webster, explores the role of empathy in eCommerce marketing.
Humans are complex, and our intentions often don't align with our actions. In this session, Kiran walks through what influences consumer decisions when it comes to purchasing and how eCommerce brands can nurture this journey with behavioural science.
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Unleash your digital performance. Connecting your audience and their motivations with your brand to deliver exponential growth.
Reflect Digital is a performance marketing agency specialising in behavioural science and psychological nudges to help ambitious global brands and eCommerce businesses elevate their marketing approach.
www.reflectdigital.co.uk/