🛠️ FULL Google Ads INSURANCE Audit (In 8 Mins)
[Free PDF Guides Below]
🚀 We have spent more than $89,000,000+ on ads + $1,600,000+/month currently.
Let us show you what actually works: https://www.marketlead.com.au/?utm_so...
🚀 Limited Google Ads/Landing Page Consultation: https://www.marketlead.com.au/?utm_so...
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⚰️ Here is an example of the trifecta of a poorly set up & run Google Ads account.
1) Conversion Tracking:
❌ The tracking is incorrect, with website and location traffic wrongly set as primary goals. Phone calls from ads and other conversions are not properly firing.
2) Ad Campaign Issues:
❌ Conversions: Most conversions were from website traffic, skewing the conversion rate.
❌ Search Terms: Many search terms were irrelevant, leading to poor-quality traffic.
❌ Broad Match Keywords: The use of broad match keywords resulted in a lot of irrelevant traffic.
3) Landing Pages:
❌ The landing pages were not optimized for conversions, with poor design and navigation that didn't encourage user engagement.
❌ One landing page was somewhat acceptable, but overall, the landing pages were suboptimal.
📋 Overall Assessment:
The account showed a trifecta of issues:
❌ poor conversion tracking,
❌ irrelevant search terms, and
❌ unoptimized landing pages.
➡️ The account was too focused on low-cost, low-quality traffic, leading to ineffective ad spend.
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Your FREE Google Ads Scripts:
🖥️ Ecommerce Dynamic Product Performance & Categorisation: https://www.marketlead.com.au/script-...
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Your Free Resources:
🔥 [PDF] Business Owners PMAX Guide: https://www.marketlead.com.au/pmax-5x...
🔥 [PDF] B2B Guide For Lead Generation Success: https://www.marketlead.com.au/b2b-lea...
🔥 [PDF] One-Page PMAX Guide: https://www.marketlead.com.au/pmax-gu...
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