What is local SEO? An easy to follow guide for 2021
Website: https://oadesignservices.co.uk
Facebook: / oadesignservices
Instagram: / oadesignuk
LinkedIn: / oliver-andrews-oa-design
Twitter: / oadesignuk
Email: [email protected]
What is local SEO? An easy to follow guide for 2021
This video will explain in basic terms what local SEO is and how you can rank your website for it.
If you’re a local business owner looking to improve your websites SEO, download my FREE step-by-step guide where I show you everything you need to know about how to rank your website. At the end of the SEO guide, you will get 3 easy to follow checklist. One for Google My Business, one for on-page SEO and another for off-page SEO.
Download it here: https://oadesignservices.co.uk/
So, what exactly is local SEO in 2021?
Local SEO is simply getting your website found in local searches. When someone types into Google your service or product + the location they need it in, that is a local search.
To rank locally this can be done two ways. The first way is on Google maps. The way to rank here is through creating a Google My Business profile for your business. You need to fill everything out as much and as thoroughly as possible. You also need to ask current and previous customers for reviews which you will need to respond to when you receive them.
To rank in Google maps someone will either be nearby, or they will be further away, but they will have searched for a service + location. You can only rank on maps in locations that your business is registered in.
The second way is to rank organically. Ranking organically is the listings that come up after the map listings. To rank here you need to create location-specific pages. Unlike maps you can rank in any location you want as long as you can create pages for them. This way is mainly done by creating great content and building backlinks.
Local SEO is a great option for any local business as it has a high conversion rate. In fact, 80% of all local searches convert!