Top 3 Keyword Planning Tools
Hey data nation! Today's video is all about keyword planning, specifically 3 of the best tools out there to aid your keyword strategy. Our example of the week is based on an athletic footwear company so we explore a variety of shoe-related terms. We spend quite a bit of time doing comparisons in Google Trends as well as the Google Ads keyword planner. Then we round things out by brainstorming a YouTube topic using TubeBuddy.
Finally, we conclude today's video teasing up a new series where we'll create an entirely new business using data as a foundation for everything from the company name to marketing, sales, finance, and more. Stay tuned!
--
✩ Helpful Links: ✩
✭ Google Trends: https://trends.google.com/trends/
✭ Tube Buddy: https://www.tubebuddy.com/
✭ Google Keyword Planner Info: https://ads.google.com/home/tools/key...
--
✩ Chapters: ✩
00:00 - Intro To 3 Keyword Planning Tools
04:53 - Google Trends Keyword Planning
18:07 - Sample Searching / Explanation of SERP
22:54 - Google Ads Keyword Planner
30:02 - Comparing Trends With Google Ads and Bidding Techniques
40:50 - Refining Keywords Using Historical Performance Data
45:24 - TubeBuddy Keyword Explorer
01:00:43 - Teaser For Our Upcoming Series
--
✩ Connect With Ryan and Al on LinkedIn ✩
✭ Ryan: / ryan-forrest-93127710
✭ Al: / bellamy-al