Tech Talk | LeasePlan | Selecting and implementing a real-time data platform
Adobe Experience Makers 2023
Tech Talk hosted by:
Kevin Brown, Head of Digital Engagement at LeasePlan Digital and Paul van Oosterhout, Solutions Consultant at Adobe.
Leaseplan owns and operate the entire value chain from purchasing and financing the vehicles to Maintenance, Repair and all of the other operational services around the car. All the way up to selling the used cars through their own remarketing platform. Learn how Leaseplan leverages the Adobe Platform throughout their Customer Lifecycle aiming to automate all of the communication across customer journey.
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