Google Ads Conversion Tracking for Shopify is Tricky
Google Ads conversion tracking for Shopify is tricky.
This is a quick video to highlight a pain point most Shopify store owners will have in Google.
Shopify is a dream when it comes to speed and ease of use.
It quickly connects Google Analytics, enables ecommerce features, and seamlessly integrates with the Facebook Pixel.
However, most Shopify stores ignore their Google Ads setup or even worse, essential features that make it work.
Remember to link your Google Ads account & Google Analytics account.
Check that conversion are recording in Google Ads & Google Analytics & Shopify.
Work with a tracking expert to fix tracking pixels, product feeds are working, and all bugs are fixed.
These might seem trivial, but if left undone Google can reject some of your campaigns and you will lose time guessing what's wrong.
Anyone have any tracking nightmares they want to share?
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