FAST Tracking | Measuring Visibility Across Free Ad-Supported Streaming TV
Free Ad-Supported Streaming TV (FAST) has become a major distribution channel, but its linear-style, always-on environment requires a different approach to measurement.
In this video, Looper Insights explains how FAST tracking helps content owners, broadcasters and platforms understand where FAST channels appear, how they’re positioned, and how visibility changes across Connected TV (CTV) devices and platforms.
This video covers:
How FAST channels are surfaced across CTV platforms
Tracking channel placement, discovery and prominence
Measuring visibility within FAST guides and hubs
Monitoring changes across devices and platforms over time
Why independent measurement matters in FAST ecosystems
Rather than focusing on on-demand storefronts or app merchandising, FAST Tracking shows how consistent visibility tracking brings clarity to one of the fastest-growing areas of streaming.