EVENT MANAGEMENT AS A CAREER | EVENT MANAGER
Introduction:
Right from the time of birth to passing away, human beings go through a lot of events & happenings. In fact, there is at least one event on professional or personal level, humans come across every day. Weddings, Family functions, Birthdays, official get together, meetings & conferences are few major events that occur in our lives.
Ever thought how an event happens smoothly? Generally, we take part of events. But we don't give much attention to the ones who organize them. Event managers are the ones who manage any kind of event and make sure it goes on with no hassle! This article gives a clear picture about Event management and also makes you decide if it's good as career option.
Event management as a business plan:-
Just like in the movie Band Baaja Baarat, thinking of starting a to be successful wedding planning company? If your heart says so, then don't give a second thought. Because, Entrepreneurship is booming in events’ industry! You can start your own business in Event management as there is much demand for it always. However, it's good to have some experience before you become an entrepreneur. The above mentioned certifications, job roles & skills can help you to get hands-on experience in this field.
You can start the company from your very home! Just equip the above mentioned skills, a laptop with speed internet and capital. Of course, there are some challenges. The main difficulty here is the combo of obstacles related to both Event management & Entrepreneurship. To overcome this, you should have:-
● Leadership qualities
● Energy & Enthusiasm
● Time management skills
● Passion
● Networking skills
Skill development:
Students can or need not pursue graduation to make Event management as career. Good marketing and communication abilities are enough to shine in this field. Below mentioned are some skills which are not mandatory, but if learned, can make you brighter in this industry:
● Creative thinking
● Public Relations (PR)
● Analytical approach
● Enterprising
● Marketing tactics
● Networking
● Risk management
● Planning
Certifications:
It's obvious that if someone certifies you're a right product, you will be sold easily and spread widely! Same in the case of Event management. Here are some major certifications that can take you a lon
●Certified Special Event Professional (CSEP)
●Online certifications from Coursera, Edx etc
●Check for Certifications offered by colleges or universities
●Certification in Exhibition management by International Association of Exhibitions and Events
●Certification in Festivals & Events management by International Festivals & Events Association
nd many more!
You can't reach the bigger goal unless you appreciate & achieve smaller goals first! Start from schooling itself. There are lot of events like Annual functions, Cultural functions, inter school meet etc that happen in schools. Take part in planning & managing those. You will get to learn the nuts and bolts at the very early stage, which is good. Also, they look great on your resume in the Achievements section.
Careers:
There are different job roles you can look for, like:
● Event coordinator
● Event planner
● Operations manager
● Event analyst
● Conference manager
● Sponsorship coordinator
● Social media manager
And many more!
Highlights:
● There is no education eligibility to be an event planner.
● Job satisfaction.
● You'll have your own identity.
● The nature of work is not monotonous. It's fun & interesting.
Challenges:
● As there is no eligibility criteria, the level of competition is cut-throat.
● No working hours in particular, and sometimes you need to work all night.
● Stressful job.
● Experience speaks a lot in Event management.
How Remuneration is planned?
Let's say, your company's inception has happened surmounting all the difficulties. Now, how do you price your client? What should be the business strategy? Well, there are many factors affecting your remuneration. Some of them are:-
● Demand in the market
● Company Experience
● Geographical location of the company
● Competitors (if any)
● Total costs incurred