Fireside Q&A – How Diversity Breeds Innovation
In today's rapidly evolving digital landscape, brand safety and innovation are paramount for marketers striving to stay ahead. Join Melissa Bonnick, the Head of Programmatic & Media Ad Operations for JPMorganChase in this thought-provoking discussion as she delves into how JPMorganChase continues to innovate while maintaining brand safety. Melissa will share her insights on the critical importance of diversity—not just in media spend, but also in thought and execution style. Additionally, she'll explore how the bank discovers intriguing use cases for AI from the most far-reaching areas of the organization. Don't miss this opportunity to gain valuable knowledge and be inspired by the power of diversity in shaping the future of innovation.
INTERVIEWEE
Melissa Bonnick, Executive Director, Head of Programmatic, Media Tagging & Trafficking, JPMorgan Chase & Co.
INTERVIEWER
Lisa Singer, Senior Director, Event Programming, MediaPost