The Art of Visual Storytelling | Visual experiences for your fragrance brand | NDStudios Global
Meet Oskar Puchalski, from architect to Creative Director of Scent Beauty, he discusses the current trends of visual storytelling in the world of fragrance and the mutual starting point for any company trying to develop their visual narrative.
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Timestamps
0:00 Introduction
1:04 Oskar’s role as creative director at Scent beauty
2:04 The transition from a conservation architect to a Product designer?
4:48 Visual elements that portray a brand
6:44 Capture your brand's full story
10:43 The visual narrative
21:01 Which platforms generate the most engagement for fragrance brands?
24:27 Final tips
25:41 Conclusion
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